Talking Trash: Behind the Tobacco Industry’s “Green” Public Relations
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OverviewMajor tobacco companies have been praised for their commitment to sustainability, despite the fact that every step of cigarette production has a detrimental impact on the environment. So how are companies able to portray themselves as environmental stewards? STOP partnered with the WHO and the FCTC Secretariat to expose greenwashing, the disinformation tactic used by organizations to present an environmentally responsible image. Read the brief or watch the webinar to learn more. |