A Trend That Never Changes

Vaccines are 'A Trend That Never Changes'

In a world that's constantly evolving, where technology, fashion, and lifestyles transform at rapid speed, there remains one constant—a trend that never changes: the power of vaccines.

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Throughout history, vaccines have played a pivotal role in controlling and eliminating some of the deadliest diseases, from smallpox to polio, and more recently, COVID-19. Our mission is to keep this trend alive, ensuring that immunization continues to be recognized not just as a medical achievement, but as a lifelong necessity.

Objective

‘A Trend That Never Changes’ is built on the insights gathered from a social and behaviour change project conducted in St. Vincent and the Grenadines, complemented by training sessions with healthcare workers and key community influencers throughout the Anglophone Caribbean. It is an innovative and creative public education initiative that aims to promote vaccine uptake across all stages of life, helping to mitigate the spread and impact of COVID-19 and other vaccine-preventable diseases. Join us in sustaining a tradition that protects lives, generation after generation.

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Why Vaccines?

Vaccines are one of the greatest health achievements in human history. By stimulating the body’s own immune system to protect people against subsequent infection or disease, vaccines have saved countless lives and improved the quality of life for all of humanity. 

Here are some achievements to consider:

Smallpox: Once a deadly disease that claimed over 300 million lives worldwide, it is now eradicated thanks to vaccines.

Polio: Reduced by 99% globally and eliminated in many countries.

COVID-19: Managed and controlled through an unprecedented global vaccination effort.

The Campaign: A Trend That Never Changes

Our campaign juxtaposes the transient nature of trends in pop culture and technology with the enduring importance of vaccination. By showcasing the evolution of popular trends alongside the consistent need for vaccines, we highlight that while some things may go out of style, the need for immunization remains. 

Immunization Never Goes Out Of Style

Vaccinations are a lifelong journey. They begin in infancy and continue to protect us into old age. With ongoing threats like influenza, HPV, and new variants of coronavirus, staying up to date with vaccinations is more crucial than ever.

Find a Clinic: Locate your nearest vaccination center and stay on top of your immunization schedule.

Get Informed: Learn more about the vaccines you need at different stages of life.

Spread the Word: Share the importance of vaccination with friends and family. Let's keep this trend alive!

Remember to Get Your Shots

Some things get outdated, but the value of a vaccine remains. Protect yourself, your loved ones, and your community by staying vaccinated. It's a trend that should never change. Join us in promoting this life-saving message by downloading and sharing campaign materials using social media, posters and radios public service announcements!

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Campaign Materials

Our campaign features a suite of radio and media assets designed to inform and engage. Download our educational materials below.